September 19, 2007

Cell Phone Marketing: Podcasting, Ringtones, Wallpaper, and

Copyright 2005 Jack Humphreyby Jack Humphrey for Cell-Phone-Nation.comCell phone and PDA cell phone combo users are downloading, buying, and playing more and more add-ons than ever before. From cell phone wallpaper (backgrounds and images) to games and ringtones, it seems cell phone users just cannot get enough!There are also even newer software and information packages that come as add-ons to the PDA/cell phone market. You can download software that tells you how to mix any drink imaginable and even tells you which types of glasses to use for each drink.You can purchase and download golf software applications of all kinds. And let's not forget the multitude of Bible ebooks that are available almost the instant a new PDA model is available!Ringtones are always a major pull online and tens of thousands of them are downloaded every day from places like Cell-Phone-Nation.com and hundreds of sites like it.Many PDA phones are coming out with Adobe PDF readers that make reading an "ebook" the same as reading online at home from your desktop computer.Marketers are picking up on this booming market and scurrying to supply more choices in topics and information to this hungry, under served market.Already there are some applications coming […]

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December 28, 2007

Laying Down The Ground Work For Businesses

It's called best practices and it means the best way of doing something. It's what successful businesses know and do making them more efficient and effective in delivering value. Those businesses that do things less efficiently and effectively deliver less value, are less competitive and eventually go out of business. They don't get to play the game.
Best practices is sometimes also known as infrastructure and it simply is all the support systems and processes needed to carry out the company mission and business plan. These can include communications, technology, software, accounting, human resources, sales and marketing, strategy, etc.
Businesses that do their homework well and join together their business model with good infrastructure and best practices create the potential to grow. It's as if getting the business model and the infrastructure right is a ticket to play in the big game. Whether you agree or not, those are the facts.
But also note that nothing is guaranteed. Nor implied. Simply being in a position to grow does not mean growth and success. But at least at this point one gets a ticket to play the game.
Conversely,if a business does not get the model and infrastructure right it cannot grow and generate significant […]

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October 2, 2007

Is The Motorola Q Phone a Better PDA Phone Than The Blackberry 8700 or Treo 700?

Tip! Full Internet and email capability. This is a standard feature among PDA's today, but it's worth mentioning.

The Motorola "Q" phone is Motorola's answer to the Treo 650 and the Treo 700. It's a thin somewhat attractive PDA phone running on a Windows operating system. What makes it more like a Treo, and similar to the Blackberry 8700, is a form factor that includes a compact QWERTY backlit keyboard. My test for the true usefulness of a QWERTY keyboard is whether I can write an email comfortably with one hand.

So if I were deciding which PDA phone to purchase,it would be a choice between the Treo 700, the Blackberry 8700 and the new Motorola "Q", also known as the Moto "Q" smart phone.

My criteria for selecting the best PDA phone on the market, assuming there is excellent cell phone coverage and Bluetooth built-in, would be whether the handheld is user-friendly or not. In this case, the Palm Treo 650 might edge out the other cell phones because of the Palm Operating System. But,a PDA phone like the Motorola "Q" with a built-in Microsoft Windows Operating System might also be a smart choice.

Tip! Save money - As technology progresses, most of us will upgrade our cell phone and our PDA. Having just one tool to worry about, your upgrades will be less frequent and at half the price.

When it comes to other factors like weight and style the Motorola "Q" is the clear winner because of it's razor thin look and feel. Blackberry 8700 phones are the most durable of all the PDA's but again the new Motorola "Q" is certainly not a pushover. Many people base their final choice on the price. My suggestion is to switch carriers and buy a new service plan and then you will be eligible for lower equipment costs.

So why is there so much marketing hype around the Motorola "Q"? Mainly because Motorola has been very successful influencing how people think about their cell phones. For example, consider the runaway success of the Motorola Razr V3 and the new popular Pink Razr phones. Motorola has been doing a great job in branding as well as advertising while also giving a great feature set at a low price. If Motorola can do for this new PDA what it did for the Razr phone, we may just witness a virtual explosion in cell phone sales of PDAs beyond the corporate Blackberry zone.

Tip! Your own PDA in now being repaired. This is obvious - your PDA is broken or malfunctions and it's being repaired.

Brice Richards has been following the cellular trends in the cellphone industry for over 15 years and is currently the vice-president of strategy for YouNeverCall Wireless one of the leading online cell phone stores specializing in Verizon, Cingular,T-Mobile, and Cingular cell phones. Brice also has a cell phone review blog where he writes about free cell phones.

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